adjective
personal, personally
B1
persönlich: adjective and adverb meaning 'personal' or 'personally'. Used attributively, predicatively or adverbially without form change. Gradable: comparative persönlicher, superlative am persönlichsten. Antonym unpersönlich. Not reflexive. Also used to express personal opinion or direct address; common in many contexts.
Examples
Das ist eine persönliche Nachricht.
That's a personal message.
Ich nehme das persönlich.
I take that personally.
Er reiste persönlich zum Treffen, weil der Vertrag in seinem Büro unterschrieben werden sollte.
He travelled personally to the meeting because the contract was supposed to be signed in his office.
Details
Mnemonics
Imagine a handwritten letter signed 'persönlich' to emphasize it's from one person.
Sounds like 'person' + 'lich' — think 'personal' (related to a person).
Notes
Can be used both as 'personal' (adjective) and in adverbial sense 'personally' depending on context. In polite formulas, 'persönlich' can also mean 'in person' (e.g., 'Ich übergebe es Ihnen persönlich').